KOL & Influencer Marketing

Influencer campaigns that
actually convert

End-to-end KOL management for Malaysian brands — sourcing the right creators, briefing for brand-native content, and managing every campaign detail so you get results, not just reach.

The challenge

Most brands waste their KOL budget on the wrong creators

Finding KOLs, negotiating rates, writing briefs, chasing content, approving posts — it's a full-time job. Most brands either overpay for macro influencers with low engagement or get burned by nano KOLs who ghost after payment.

The doTask way

A managed KOL program that delivers measurable results

doTask handles every part of the process — researching aligned creators, negotiating fair rates, writing brand-native briefs, reviewing content before it goes live, and reporting on actual performance metrics that matter for your brand.

What we offer

Everything you need, under one team

🔍

KOL Research & Vetting

We identify KOLs by audience alignment, genuine engagement rate, content style, and past brand work — not just follower count. Every recommendation is backed by data.

💬

Rate Negotiation

We negotiate on your behalf so you always pay market rates. Our network means we know exactly what fair looks like for every tier from nano to macro.

✍️

Brief & Creative Direction

Detailed campaign briefs that give KOLs clear direction while leaving room for authentic content creation. The result feels native, not scripted.

✅

Content Review & Approval

Every piece of KOL content is reviewed against your brand guidelines before it goes live. Nothing posts without your sign-off.

📊

Performance Reporting

Post-campaign reporting on reach, engagement, link clicks, story views, and estimated EMV — so you know exactly what you got for your budget.

🤝

Long-term Ambassador Programs

Build ongoing relationships with KOLs who genuinely love your brand. We manage retainer agreements, posting schedules, and renewal negotiations.

Easy & hassle-free

A streamlined process, from brief to delivery

Discovery

We learn your brand, audience, and goals in one focused session — no long briefs required.

Strategy & plan

We build and present the plan before we start. You approve the direction, then we execute.

Production

Senior team executes with your brand standards locked in from day one — fast, no surprises.

Review & refine

Two rounds of revisions included. We move fast and never drag out the feedback loop.

Deliver & optimise

Final delivery in all formats needed. We follow up and optimise based on real results.

Customer story

doTask found us KOLs we never would have found ourselves — genuinely aligned with our brand, not just chasing paid posts. The content they produced felt real and our audience responded to it. Best ROI we've got from any marketing channel.

chuck's KL · Influencer Campaign

5×

higher engagement than past campaigns

↑Walk-ins

directly attributed to KOL posts

RM0 wasted

on misaligned creators

Ready to start?

Let's build something
your brand is proud of.

Book a 30-minute discovery call. We'll map out exactly what your brand needs and show you what results look like.

No lock-in contractsResults in 30 daysSenior team from day one